KatKin

Identity Packaging Illustration

2023

KatKin is a nutrition, education, and community focused cat-care brand based in the UK that works with world leading veterinarians and nutritionists to develop food that gives cats the nutrients they actually need. KatKin is cutting the fluff from the cat industry and exposing the truth behind mass-produced cat food.

KatKin’s mission is to show cat ownership for what it actually is, and defy the stereotypes of cat’s being “easy to care for.” They need “hardcore love” no matter if they’re a finicky feline or have a tricky tummy. The time for change is now, and we won’t stop until our cat-first, no-bs attitude becomes the new standard everywhere.

Library of illustrations and icons hand drawn

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Team

Alex Center
Andrew Galloway
Ciaran Brandin
Pete Freeman
Rob Oechsle
Hanna Pulis
Kevin Batory
Forrest Huu Ta
Madeline Beard
Ashleigh Bowring
Rhianydd Hylton

Credits

Photographer – Marcus Nilsson
Prop/Set Designer – Sophie Strangio
Brand Strategy – Sonder & Tell
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